Eight Ways to Build a Marketplace
One idea, eight different products: registry, matchmaker, honour roll, WhatsApp-first. Which one is the business?
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- The Capability GraphThe whole community as a typed graph of people, orgs, vendors and skills. Ask who can do what, and see where the gaps are. Open →
- WhatsApp-FirstThe entire marketplace lives inside a WhatsApp chat: discover, read vouches, get an intro, endorse by voice note. No app, no browsing. Open →
- The Open CallThe flip: you post a need and vetted vendors come to you, framed as a community open call rather than a cold job board. Open →
- The Honor RollPrestige as the product: a living feed of named vouches, and ceremonial tiers and seals of trust that vendors earn. Open →
- The GuideVendors as featured stories, a curated guide you read rather than a database you query. The honour is being featured at all. Open →
- The ShadchanA matchmaker, not a directory. Describe the need, get two or three warm vetted introductions in WhatsApp. It kills choice overload. Open →
- The Trust NetworkDiscovery through the people you already trust: follow endorsements through the community graph, where the endorser is the entry point. Open →
- The Trusted RegistryThe baseline done properly: search and filter beautifully, every listing earned, every review signed with a real name. Open →
No version matches that search.